A fractional CMO that turns ambitions into outcomes

Fintech marketing faces challenges such as navigating regulations, building trust, lead generation, communicating complex value propositions and more.

Let's turn your marketing into predictable growth.

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(I work in English and /or Dutch)

I’m a fractional CMO and startup specialist with 8+ years of systematically marketing and growing fintech companies

How an fCMO actually works

A fractional CMO is similar to a part-time, contractor CMO. They perform all roles an actual CMO would perform, but are able to do this part time.

As a seasoned marketing leader, I help startups to build and run their marketing function in entirety.

From strategy to execution,
From hiring to reporting,
From validation to scalable growth.

What to expect from me as your fractional CMO

As an experienced marketing leader and startup consultant, I aim to bring my clients to their next growth stage through CMO-level leadership.

My results come from the combination of creativity, leadership, proper execution and use of data.

Are you part of a startup with serious ambitions? Let’s talk.

Talk to me

(I work in English and /or Dutch)

Companies worked with

Satisfaction rate

96,15 %

Years of experience

8 +

Teams managed

Average 1-year growth rate

850 %

A testimonial from a startup

“Michel has guided our team in the startup process. He has a keen eye for short-term priorities and long-term business impact. He dares to challenge us, is a strong communicator and knows how to align stakeholders through his vision. He was also a valuable discussion partner for leadership topics.”

Marlene
Founder

Some results to be proud of

Goal - Grow through innovation
Challenge - Go-to-market & testing
Result - Successful feature launches

Goal - Build & guide the team
Challenge - Strategy & team
Results - Acquired by Visma

Goal - Increase marketing impact
Challenge - Customer acquisition
Results - Rapid growth & acquired

Access to a CMO, without having to hire one...

Fractional CMO (ad-hoc)

For temporary gaps

Flexible solution

Strategic leadership

Data-driven approach

Available and onboarded quickly

Sleeves-up mentality

No minimum
duration

Discuss A Challenge

Most Valuable

Fractional CMO

For great ambitions

Cost-effective

Strategic leadership

Data-driven approach

Short term results

Sleeves-up mentality

Long term oriented

Discuss A Goal

Minimum of 3 months commitment

Projects & services

For specific outcomes

Marketing projects

Management consulting

Validation projects

Investor-focused marketing audits

Training & coaching

Speaking engagements

Discuss A Project

A testimonial from a Fortune 500 company

“I have worked with Michel for one and a half year. He helped us by adopting and implementing growth hacking. His calm and clear attitude is great to work with. He has deep knowledge of sales, marketing and product, which helps him truly understand the challenges of our business.”

Mirella
Head of Marketing

Book a zero-commitment & free 30 minute discovery call with me.

(I work in English and /or Dutch)

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